I’ve always been interested in how things work- and how they could work better. My career started in industrial design, where I learned to think about the relationship between people, products, and the way things are used. That curiosity eventually led me to UX, and for the past 10+ years, I’ve been researching, designing, prototyping, and testing digital experiences across financial services, healthcare, travel, and consumer products. Today, I focus on simplifying complex problems and creating intuitive, scalable experiences that balance customer needs, business goals, and technical constraints.